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MikaSites

Mika Blog

Ideas for the small
business builder.

Product thinking, industry insights and practical guides — for owners who want their website to work as hard as they do.

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The 3-Second Warning: How Page Speed is Quietly Killing Your Local Search Rankings
SEO

The 3-Second Warning: How Page Speed is Quietly Killing Your Local Search Rankings

Google's Core Web Vitals score every website on speed — and quietly demote the slow ones without sending a single notification. Here's what's actually happening to your rankings, and how to fix it.

16 July 2026·5 min read
Your Business Doesn't Need a Beautiful Website. It Needs an Effective One.
Strategy

Your Business Doesn't Need a Beautiful Website. It Needs an Effective One.

Most small business owners start building a website by thinking about colours and fonts. That's the wrong starting point — and it's why so many business websites look great but quietly fail to convert visitors into customers.

15 July 2026·5 min read
Beyond the "Add to Cart" Button: A Smarter Website for Service Businesses
Service Industry

Beyond the "Add to Cart" Button: A Smarter Website for Service Businesses

Most web builders were designed for retail. If you're a plumber, electrician, consultant or anyone who quotes before they invoice, the entire shopping cart metaphor was never built for you.

12 July 2026·5 min read
Breaking Free from the Hidden App Tax: Why Native Features Win
Commerce

Breaking Free from the Hidden App Tax: Why Native Features Win

A $39/month platform sounds reasonable — until you add the reviews app, the email tool, the bulk importer, the shipping rules engine, and the six other plugins you actually need to run a real store.

10 July 2026·6 min read
The Death of the Blank Canvas: Why Profile-First Beats AI Hallucinations Every Time
Product

The Death of the Blank Canvas: Why Profile-First Beats AI Hallucinations Every Time

Every major website builder now ships an AI generator. They all promise to build your site in seconds. Here's why they still leave you with an empty page that isn't yours — and what we built instead.

8 July 2026·5 min read