Shoppers researching a technical purchase want hard facts — dimensions, materials, compatibility, wattage, weight. Mika Store's specification panel renders a clean collapsible table on the product page, removing pre-purchase objections. Specs are also indexed for omni-search and render in Google's rich-result schema.
14-day free trial — no charge until day 15
What you get
Global attribute system — define spec categories once, reuse across products
Per-product custom attributes for one-off specs that don't fit a template
Clean collapsible 'Specifications' panel below the product description
Searchable — specs are indexed in the omni-search catalogue
Renders in Google Product rich results for enhanced SERP display
No-code table layout — no formatting or HTML required
When to use this
Use specs for any product where measurable attributes influence the buying decision — tools, electronics, appliances, furniture, automotive parts, building materials, supplements, technical equipment. Less relevant for services, experience products or simple consumables.
Best suited for
How to set it up
Go to Dashboard → Catalogue → Attributes and create global spec categories (e.g. Dimensions, Power, Material)
Define the standard attributes for each category (e.g. under Dimensions: Length, Width, Height, Weight)
Open a product, scroll to the Specifications section and select your global attributes
Enter the value for each attribute (e.g. Height: 450 mm)
Add custom attributes for one-off specs — click Add custom spec and type the name and value
Save — the spec panel appears automatically on the product page, collapsed by default
In practice
Define global attributes: Voltage, Max RPM, Chuck Size, Weight, Cord Length. Every drill in the catalogue inherits these fields. Shoppers use the spec panel to compare models directly on the page — reducing support questions about compatibility.
Add per-product custom specs: Serving Size (1 scoop / 30g), Servings Per Container (30), Key Ingredient (25g Whey Isolate), Allergens (Contains Milk, Soy). These replace a dense paragraph with a scannable table shoppers trust.
Pro tips
Be consistent with units — always use mm (not cm or inches interchangeably) within a product family so shoppers can compare.
Mark your 3 most important specs first — most shoppers read the table collapsed, then open it only if the top line hooks them.
Don't duplicate information from the product description in specs — the description tells the story; specs state the facts.
Plan availability
Basic Store
$49/mo
Growth Store
$129/mo
Advanced Store
$349/mo
All plans include a 14-day free trial. No charge until day 15.
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