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CatalogueStandard

Spin up a sale collection in minutes. Share a link. Watch it convert.

Event & Sale Catalogs let you create isolated, time-limited product collections with their own URL, countdown timer and custom pricing. The collection lives separately from your main catalogue — so your regular store doesn't show sale prices, and the sale URL shows nothing but the curated collection. Perfect for EOFY, flash sales, capsule drops, seasonal events and partner promotions.

✓This feature is included on every Mika Store plan — Basic, Growth and Advanced.
14-day free trialNo charge until day 15Cancel any time

What you get

Key capabilities

Isolated collection with its own URL — e.g. yourstore.com/sale/eofy2026

Custom pricing per product in the collection — doesn't affect your main catalogue pricing

Built-in countdown timer on the collection page — urgency without a third-party widget

Collection-specific hero image and headline for campaign branding

Share the URL publicly or keep it unlisted (direct link only)

Auto-expires at the end date — products revert to normal catalogue pricing automatically


When to use this

Is this right for your store?

Use sale catalogs whenever you want to run a focused promotional event without changing prices or layout in your main store. The shareable URL approach is ideal for social media campaigns, email promotions, influencer links and affiliate partnerships — you control exactly what the visitor sees when they arrive via a campaign link.

Best suited for

Fashion & ApparelElectronicsHome & GardenHealth & BeautyGift RetailFood & Beverage

How to set it up

Step-by-step guide

1

Go to Dashboard → Catalogue → Sale Catalogs → New catalog

2

Give the catalog a name and set its public URL slug (e.g. /eofy-2026)

3

Set start and end dates — the catalog is only accessible during that window

4

Add products from your main catalogue — set a sale price per product within this catalog

5

Upload a collection hero image and write a headline

6

Enable the countdown timer if you want it visible on the collection page

7

Save and publish — share the URL via email, social media or influencer partnerships


In practice

Real-world examples

EOFY sale — electronics retailer

Creates a catalog at /eofy-2026 containing 40 products. Each has a sale price set in the catalog (not the main store). A countdown to 30 June drives urgency. The URL is featured in email campaigns and social media ads. When the clock hits zero, the catalog expires and products revert to RRP — no manual price reversions needed.

Capsule drop — fashion brand

A new season limited collection launches at a specific URL shared only with the email list 24 hours before the wider public. The URL is unlisted — not linked from the main store. Creates exclusivity and drives email sign-ups in exchange for early access.


Pro tips

Get the most out of it

💡

Use the catalog URL in your UTM-tagged campaign links — you get attribution data showing which campaign drove the most collection revenue.

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Keep sale catalogs to 20–50 products maximum — a focused edit converts better than dumping the entire catalogue at a discount.

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Remove expired catalogs after the event — leaving dead /sale URLs live that return nothing damages trust.


Plan availability

Basic Store

$49/mo

✓ Included

Growth Store

$129/mo

✓ Included

Advanced Store

$349/mo

✓ Included

All plans include a 14-day free trial. No charge until day 15.


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Ready to get started?

Event & Sale Catalogs — included in your trial.

Start your 14-day free trial today. Every feature is unlocked from day one — no card charged until you're ready.

14-day trial · No charge until day 15 · Cancel any time